If You Have Databases, We Want Them
The 21st century has sometimes been referred to as the “information age” because the big breakthrough came in the digital arena, contrary to the previous century’s assumption of mechanical advancements. Computers and digitally formatted data became crucial for their speed and seemingly limitless storage capabilities. When this was coupled with the creation of the Internet, a new online infrastructure based on data became one of the most important resources for personal life and business. People were no longer limited in how many photos they could take because of a roll of film. Books could be stored on an infinitely large bookshelf and retrieved and read at a moment’s notice.
And perhaps most important of all, huge amounts of archival information that would formally have taken up significant amounts of paper, filing cabinet space, and ultimately real estate in a building could now be stored in smaller physical storage formats such as discs and USB memory sticks, or larger structures such as hard drives, or even online, on multiple servers to form redundancies that meant that even if the data could not be retrieved from one site, it would still be available on another.
Data, however, has a fluctuating value. This is especially true when there is so much of it that it is not readily apparent which of it is useful, and even then, that usefulness depends on who is seeking data and for what purpose. In some areas, such as marketing, data takes on several types of significance.
It’s More Than Just Names
In today’s digital world, marketing, and promotions can easily reach out to potential customers through physical mail, email, telephone, or other formats. The basic building block of good marketing is reliable contact data. After all, you can’t reach out to people if you don’t know where they are. However, with so many disparate ways a person can be contacted, connecting a person with the favored contact point is sometimes hard. It’s important in modern marketing to understand that unless a comprehensive search is done, not every contact point will be available for every person.
Beyond the important contact details, there is another crucial aspect of marketing data: the values or characteristics associated with a particular contact point. After all, a contact point is just a way to reach a potential customer or client. However, that customer or client has specific life circumstances, interests, and preferences. In the past, it wasn’t easy to discern what preferences or characteristics individual people had, but thanks to the amounts of data that people now generate online, which can be tracked and stored, this is now possible through big data analytics and other tools.
Sprint Data Solutions Worldwide Marketing is a marketing enterprise that relies heavily on database gathering and organization. The company actively seeks and acquires new databases to add to our inventory. If you have one you no longer need or want to share, we can help.
Who Is Sprint Data Solutions Worldwide Marketing?
Sprint Data Solutions Worldwide Marketing is an American-owned and operated business. The company was formed by a disabled veteran who, after serving the country, decided to serve the business community of America. The business started in the hometown of Las Vegas, Nevada. A commitment to quality resulted in steady growth, and today the company has a staff with a combined total of over 50 years of marketing industry experience.
Today, Sprint Data Solutions Worldwide Marketing has different products and services that are all data intensive. Direct mail is a major traditional service complemented by modern approaches, such as digital marketing. The company’s service range has grown from Las Vegas, Nevada, to the entire country, including Hawaii and Alaska. North America itself is now also served with market access for Mexico and Canada. For businesses with global ambitions, marketing data is available for nations such as France across the Atlantic.
Always Expanding
Sprint Data Solutions Worldwide Marketing is aware that there is always room to expand database archives and looks to multiple sources to add value and relevance. Among the types of databases the company is interested in are the following:
Consumer Databases
The general retail market is vast, and customers are always looking for a specific product or service. Consumer databases are varied but still valuable, whether gaming enthusiasts who volunteer their information when they create their account for a new game or service or car lovers who disclose their name, address, and phone number while purchasing specialist car parts.
The sheer breadth of consumer possibilities means that there’s no such thing as a complete consumer database. There are always more customers within specific demographics that can be valuable.
Complete Business Databases
The B2B sector is one of the most lucrative, as businesses are always willing to invest significantly in a product or service that can maintain or improve operations. With the right matchup, a B2B business transaction can mean a reliable and profitable source of income, provided that the level of quality is where commercial or industrial requirements need it to be.
However, business databases can also be challenging. While it is easy to generally contact a business through its website, or corporate phone number, this doesn’t necessarily mean that the appropriate decision-maker in charge of evaluating a B2B proposal can be easily reached. Good business databases also include contact details for specific individuals within the company, their titles, and what relevance they may have for B2B marketing.
International Databases
For some businesses, it may be time to expand the range of customers served and enter the global market. This can be challenging for many reasons, not the least of which being other countries using entirely different languages and, in some cases, alphabets.
Some businesses may want to approach new customers, while others may be interested in B2B ventures abroad. In either case, what’s required are the relevant contact points and, if possible, demographic breakdowns or other categorizations that can help American businesses to better prepare themselves for finding the right international customers that would benefit from the products and services they offer.
Database Services Available Too
Sprint Worldwide Solutions Marketing doesn’t just acquire databases but is capable of evaluating and helping people to get the most from their data. The same techniques we use to benefit our clients can be used on incoming data to help people understand what they’ve got on their hands. Among our included services are:
Database Appraisal Service
Data is only good if you know its value. Not all data is equal, and some have qualities and characteristics that make them better or worse than others. Our database appraisal service evaluates incoming databases and assigns a fair value to them, letting people know just how useful the data is and what kind of industry market rates are reasonable should they decide to sell them.
Database Consignment Services
Another service that makes things convenient for all partners involved is a database consignment feature. If you have a database you are interested in selling, but don’t want to manage that prospect yourself, Sprint Data Solutions Worldwide Marketing can take on the database and sell it on your behalf. It will be maintained while it is in our care, and should clients need the database; you benefit from the transaction without having to manage it.
Ready To Negotiate
Sprint Data Solutions Worldwide Marketing is actively interested in assessing, buying, and curating databases to increase our service ability. We are one of the few businesses that don’t simply lease access to databases from partners; we create and manage our own databases with strategic buys with vendors. If you have a database that you’d like to sell or you have a database that no longer fits with your data and business plans, Sprint Data Solutions Worldwide Marketing may be interested.
However, Sprint Data Solutions Worldwide Marketing does have specific criteria and requirements to meet our internal standards. Our databases, when shared with clients, adhere to our reputation for accuracy and relevancy. For example, should a client want to access only high-value political donors, we take all precautions to ensure that the consumer data provided is both legitimate and current. We aren’t interested in outdated data that has no client value. Because of our data analytics services, we are also open to large volumes of databases, such as those with 100,000 contacts or more.
Let’s Work Together
If you have a database that you’re no longer interested in maintaining or leads that you would like to sell, we may be able to help you. We have comprehensive protocols for buying databases and must ensure that databases meet our standards. In addition to the size, relevancy and legitimacy are crucial to continuing to provide quality results for our clients.
As such, we are always happy to consider—and analyze—databases made available for sale to ensure authenticity and relevancy. Details must be accurate, including mailing addresses, email addresses, or demographic characteristics. If you have such a database and you’d like to increase its investment potential, contact us. We can work together to buy your database and add more value for you and our clients.